Punch This Not Them
The Big Idea : By promoting stress relief through dough pounding, showcasing baking as a remedy
for life's challenges.
Wall posting 1
Wall posting 2
Wall Posting 3
Billboard OOH
Transit OOH
Pop-up Ad
Social Media Carousel
Wall Posting Mockup
OOH Mockup
Pop-up & Social Media Mockup
Art Director - Vinamr Raj & Kristine Lalu | Copywriter - Nadia Islam
Challenge - Established in the late 1800s in Canada, Robin Hood Flour is renowned for its premium all-purpose and specialty flours, aiming to become the favored go-to choice for its target audience.
Insight - Stressed young professionals seek relief, craving an outlet for work, life, and human interactions.